The report explores the scope, means and reach of Russia’s sharp power influence through the phenomenon of media capture in Southeast Europe, including EU members Bulgaria and Croatia as well as EU aspirants Serbia, Bosnia and Herzegovina, Montenegro, North Macedonia, Albania and Kosovo. The comparative assessment uncovers the instruments, channels and narratives of Russian disinformation, the impact of Kremlin messaging on societal perceptions and the increasing overlap of influence tactics between Russia and other authoritarian states operating in the Balkans, particularly China.
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